[youtube]http://www.youtube.com/watch?v=1LrXE7jbibQ
After some exciting build-up, Sex.com sold for $13 million yesterday, to a mysterious company named Clover. That seems to be $1 million more than it was sold for last time. Interestingly enough, Sex.com (which is NSFW) doesn't seem to be serving any banner ads and has very little real pornographic content on it, so that price must be purely speculative about the kind of revenue you could drive with a domain name like that. Maybe Clover has more exciting plans for Sex.com than its current owner.
We covered the various prices of Sex.com back in 2007, in the video above and in the graphic below (which overestimates the former price of Sex.com). Check them both out.
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