The Ark Collective will give a backpack to needy student for every backpack you buy. It's a total copy of TOMS Shoes, but who cares?
No doubt inspired by the great success of TOMS Shoes, the company that donates a pair of shoes to a needy child for every pair sold, Ark Collective will now give away a free backpack to a student in need for every backpack sold to the public. It's a simple idea that can go a long way: In 2009 alone, TOMS gave away 300,000 pairs of shoes to kids who might otherwise go without.
Click here to get (and give) an Ark Collective bag.