British duo Dunne & Raby explain how they use design to start a conversation about the future of food.
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Last week, I asked a question: What kinds of different futures could we create by redesigning food, and how should we direct food design research to make sure that we end up with the version of the future we actually want? Many people responded: some with suggestions, some with criticisms, and others with questions of their own, and although the original forum is now closed, I'd love to hear your thoughts in the comments.
To add some more fuel to the debate, I also asked a range of experts and eaters to tell me, from their perspective, what food design is and can do. Among them was Anthony Dunne, of British duo Dunne & Raby, whose recent project Foragers uses design to open up a new perspective on the pressing question of how we will feed a world of 9 billion people by 2050.
For a refreshingly different take on what it means to design food, take a look at Dunne & Raby's video, above, and our conversation, below.
GOOD: How did you come up with Foragers?
Tony Dunnd: We made Foragers last year in response to a brief about the future of farming put out by Design Indaba in South Africa. At the time, there was a lot of discussion in the U.K. media about the fact that there actually isn’t enough land to grow enough food, using current production techniques, to meet the needs of the population forecast for 2050, and that government and big business were planning to work together to discuss how this might be addressed. We thought, well, that's not going to lead to anything very imaginative or probably even to anything that’s in the best interest of citizens. So we started to wonder what other ways there might be of opening this discussion up.
At the time, we were already quite interested in synthetic biology and DIY bio-hackers. Then, in the process of researching alternatives to farming, we came across foragers—people who gather food rather than cultivating it. Slowly, all these things started to come together and we imagined this group of people who would reject industrial and governmental approaches to food shortages and instead would use DIY synthetic biological processes combined with the spirit of foraging to redesign themselves to different degrees, so that they could digest non-human foods like grass and cellulose and so on.
Once we defined this group of people that hybridized existing trends, and we knew what the technology would be, we started to explore what would be the most compelling way to visualize it, so that it would be an interesting thing to think about and speculate upon. We wanted to get people thinking and talking about whether it's actually worth looking at how we might modify ourselves to increase the range of foods that we can digest, or whether we should limit our focus to different ways of using land or designing plants to produce more food.
But once we had done some basic research into the general plausibility of the ideas, we wanted to shift into a more imaginative space so that we could focus on communicating the idea rather than being constrained by calculating every last detail about the particular quantity of bacteria would you need to break down a particular quantity of each material over a particular length of time in order to produce a particular amount of energy. Our brief was to come up with something that would feed into a debate, and we wanted to keep that debate on the level of ideas rather than fact checking.
We always like to talk with scientists to check the edges of reality. We like to know what's possible, what might be possible but isn’t yet, and even what's impossible but imaginable. Thus far, we haven't worked closely with scientists trying to apply their research or even in collaboration with them, although that's something we might do in the future.
But we are very conscious of the difference between designing a prototype and designing a provocation. In fact, we try to build into the aesthetics of our designs clues that they're not real. Everything's quite abstracted and simplified, so, for example, you can tell that there are straps and you must wear it on your back, but there are no buckles or fiddly little things. We are interested in aiming our designs at people's imaginations, beliefs, and values and playing with that level of interaction, rather than trying to have an idea that we believe is right, building a prototype to prove that it works, and then trying to find funding to distribute it throughout society. In that latter scenario, the objects that we’d make would have to exist within and thus conform to our current worldview, and we're more interested in trying to challenge those beliefs and values. That’s why our ideas are designed in a way that signals that they're aimed more at the imagination, like playful thought experiments.
Dunne: [laughs] There's lots of scope, clearly. But at the moment, when I think of food and design, I think of mass-produced, industrialized food, made with really poor quality ingredients. I am very curious about whether the large-scale industrial production of food can actually produce high quality, high nutritional value, tasty, aesthetically interesting stuff to eat, or not. Fiona and I would love to investigate that, and see whether we can imagine something that’s altogether outside the way things are today.
Don't miss earlier food and design conversations with Paola Antonelli, Senior Curator of Architecture and Design at the Museum of Modern Art, and Derek Yach, PepsiCo's Senior Vice President of Global Health and Agriculture Policy.