A guard wearing a one-size-too-big military uniform salutes my driver through the gate at the grand entrance to Orange County. Suddenly we're transported from China to, well, somewhere else. Where, exactly, is hard to say. It would be strange enough if Orange County, this gated community near the Beijing airport, were the straight-up replica of Southern California it claims to be. But it is stranger than that. The development, 45 minutes up the freeway from Beijing's better-known Forbidden City, has the appearance of a Disney theme park where someone mixed up all the different sections-a smidgen of Epcot's faux Paris intermingled with Main Street U.S.A.'s Americana.At Orange County, California-style ranch houses sit alongside English Tudors and a French-style formal garden complete with stately fountains (turned off for the winter). The street signs of weathered wood held together with rusty spikes conjure the Old West of Durango while the community clubhouse, called the Rive Gauche Town Center, has a mansard roof typical of a French country estate. The totem poles inside recall the Pacific Northwest and the fireplace mantlepiece is carved in the shape of English-language books, including Hamlet, Macbeth, and the erroneously titled Moby-Dock. So far from the West, the distinctions between France and America, let alone Colorado and California, get lost. (The Chinese would surely have a similar laugh at our expense for the popularity of "pan-Asian" restaurants Stateside.)I requested a Sunday tour, hoping that people would be enjoying the one-day Chinese weekend in their yards. But here in Orange County, China, just days after Christmas, it is not exactly rollerblading weather. The fake lake is frozen solid. A brave, bundled-up grandmother takes a baby carriage out for stroll. But for most, weekend fresh air is what you get when you walk from your home to your SUV.Though distinctly lacking in warm California sun, Orange County's promotional brochures tout it as "flown over fresh to Beijing," and even "pure American." And there is at least some truth in advertising. The project, whose 143-unit first phase opened in 2001 at a ceremony including American diplomats and McDonald's cheeseburgers, was designed by a trio of design firms from California's Orange County, headed by Bassenian Lagoni Architects, a leading designer of McMansions that has been dubbed one of the most influential architects you've never heard of by The Wall Street Journal.
China's version of Orange County has sold all 143 of its first-phase units.The idea for building a piece of the California Dream on the Wenyu River was born in the real California in the late 1990s. A Chinese developer named Zhang Bo was tooling around Orange County when he got that "if you build it, they will come" feeling-real estate-developer's intuition. He and a friend decided to go into business together and their company, SinoCEA-a fifty-fifty joint venture with China's one-party state-got to work. Peasants were shipped in from the Chinese hinterlands to build modern homes with the medieval construction techniques of the country's manual-labor force. And though construction is now complete, during my visit, a crew is at work, renovating the clubhouse pool. Pushing wheelbarrows and wielding pickaxes in this Disneyfied landscape, they conjured up nothing so much as the Seven Dwarves.But just as Disney's feel-good films have their curmudgeonly critics, so too does Orange County. Bassenian Lagoni's marketing director actually tried to prevent me from seeing the development at all, offering a litany of excuses that culminated in a claim of a "gag order" by a client. (Said client later arranged my tour.) But the architect's media-shyness is not surprising given the sneering coverage the development has received; Even the hometown paper, The Orange County Register, criticized the development for "[replicating] Orange County's class distinctions." Hardly hometown boosterism. In fact, an entire cottage industry has sprung up in academia to tar the development with the latest post-modern jargon. A graduate student at the University of California, Irvine, accuses the development of aiming to "simulate a simulacra"-copy a copy-while a German urban-studies professor dubs Orange County, China, the "genius loci of suburbia in the age of global capitalism."Other critics, with far bigger megaphones, see the development as emblematic of China's burgeoning car culture and its wholehearted embrace of environmentally destructive growth. The journalist Ted Conover tsk-tsked in The New York Times that while China rushes to build "new gated communities, new themed enclaves, all for the car-owning class, [what is] conspicuously missing [is] a corresponding investment in mass transit, in public spaces, and public access." As China industrializes, many fear that the country is making the same environmental mistakes the United States made a century ago, worrying that the planet cannot sustain such an onslaught from its most populous nation.
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When I heard that houses in Orange County go for up to $2 million, I imagined residents who had seen so many Hollywood movies that they were willing to shell out serious yuan to live in one-a kind of intentional Truman Show. |
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Rather than scold the Chinese, Americans would do better to rethink and redesign our own sprawling cities. |
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