The wild all-female bartending competition Speed Rack is the best bar scene innovation in years

“We have no women bartenders, where are all the women?” Lynnette Marrero remembered.

The decorated bartender and mixologist worked a cocktail festival many years ago where some 30 women put it together behind the scenes. But when it came time for a film crew to record female bartenders, they were at a loss. She didn’t want it to happen again and neither did fellow renowned bartender Ivy Mix. “It was an a-ha moment, of what can we do to showcase these women?”

Their answer became Speed Rack, the world’s first and only all-female and femme speed bartending competition–a speed rack is also part of a bar to place liquor for quick handling. Now in its thirteenth year, Speed Rack, featuring “Women shaking up the cocktail world,” is part of a larger movement ensuring nobody else wonders where the female bartenders are: they’re right there behind the bar. Marrero and Mix had witnessed too many women and femme identified individuals not getting the credit they deserved or not being able to break through into craft cocktails. Speed Rack became a way to help change that. “It was just about creating a platform and a pedestal for these women to be seen doing what they do every day,” Marrero says. Plus, all proceeds from every Speed Rack event support charities dedicated to breast cancer research like The Pink Agenda. Since it began, Speed Rack has raised over two million dollars for these organizations.

Competitors Sam Smagala, of the bar Joyface, and Miranda Midler, Head Bartender of Dear Irving's Broadway location, shake it off before Round 1 begins. Elyssa Goodman

On February 17 2025, the eight top bartenders in New York’s regional Speed Rack competition arrived at Melrose Ballroom in Queens for the city’s regional finals. By that point, the field had already been narrowed from some 85 online applications with video submissions to a preliminary competition of 20-25 to tonight’s eight participants. They came from across the city’s cocktail bars–Mister Paradise, The Crane Club, The Portrait Bar, and others–and had to be working at least four shifts a week to qualify.

In a round-robin, bracket-style competition, participants will have to make four perfect cocktails in a matter of minutes–it’s a competition that’s ultimately about speed and accuracy. The drinks will then be delivered to the judges, who will deliberate and give feedback–errors will add time to a competitor’s score. The winner of each round proceeds until there are only two left and a winner is chosen.

The winner will proceed to the National Finals in July at the annual Tales of the Cocktail conference, this year in New Orleans. There, winners from events in Chicago, Denver, Portland, OR, Washington, D.C., and Puerto Rico will join her, as will winners from Fast Track competitions in Nashville, San Francisco, Houston, Louisville, and Orlando. By the time finalists get to Nationals, they’ll have been training for at least two months, selected for teams sponsored by some of the biggest alcohol brands in the world.

Competitor Hope Rice of The Crane Club finishes up the final cocktail of her round, an Old Cuban, with a pour of G.H.Mumm Champagne. The Old Cuban is a drink created by legendary bartender Audrey Saunders. Elyssa Goodman

At Nationals, between 16-18 people will compete for a scholarship to the Beverage Alcohol Resource’s 5-Day Program, featuring an opportunity for certification with the “Curriculum for the World’s Most Comprehensive Distilled Spirits & Mixology” held at once a year at the Culinary Institute of America in Hyde Park, New York, not to mention countless brand and networking opportunities. Marrero says that Mix usually speaks to contestants beforehand and reminds them that “everyone knows you competed.This is a job interview, so go out there and network, do your best, because whether you're the winner or not, there's opportunities that come from this.” Later this year, Speed Rack will also return to Canada and Australia.

Speed Rack becomes not just a way to bring awareness to the gender gap in bartending and the beverage industry, it’s how the gap starts to close. Build a community, reward people for doing a good job, and give them the resources to continue pursuing their education in the field. So it’s fitting that even before the audience starts to arrive at Melrose Ballroom, there’s something electric happening. What’s at stake is not just about cocktails.The venue’s two floors will eventually fill up entirely, and over $14,000 will go to charity. The hot pink fireballs of Speed Rack’s logo and matching pink lights cast a glow across the venue, where sponsors of the event, including brands like Cointreau and Patron, among many others, have set up booths and started mixing cocktails of their own for guests. It’ll be a night full of industry folks, though anyone is welcome to attend.

Competitor Ileana Hernandez just before her round begins. Ileana works at Greenwich Village restaurant Llama San.Elyssa Goodman

Contestants start to mill about the space–they’ve dotted their faces with pink glitter, tied hot pink Speed Rack bandanas around their necks, spotted clothing with pink rhinestones, painted on thick cat eye liner, donned olive cocktail rings, and more. Hugs are thrown with abandon.

“We have so many fresh new faces, I just wanna let y’all know drinking culture in New York is in great hands,” Marrero says, to uproarious applause as she and Mix begin the event. With volunteer barbacks, the first contestants prepare their stations. Ice fills glassware, and sponsors’ bottles are lined up behind the bars for easy access. The host tonight is Vance Henderson, lauded National Brand Ambassador for Hendricks Gin, decked out in hot pink sunglasses and a matching feather boa. He introduces the judges, who are also deeply respected in the beverage industry: Ignacio “Nacho" Jimenez, Operating Partner of cocktail bar Superbueno; Iain Griffiths, co-founder of Bar Snack; Charlotte Voisey, Tales of the Cocktail’s Executive Director; and Amy Racine, Beverage Director and Partner of JF Restaurants.

Full of friends and industry professionals, the audience cheers for the annual New York Regional Speed Rack competition. Elyssa Goodman

I feel jitters just hearing their credentials, but it’s part of the bartenders’ presentation tonight to remain calm and poised. The event, Marrero says later, “showcases what happens on a Friday night, Saturday night, when you're in a craft cocktail bar and you're working service, and then four cocktail luminaries walk in and ask for a round, and you have to make that round perfectly, beautifully and fast, really fast.” The drinks must be “balanced, look beautiful and be made with grace behind the bars,” Speed Rack says in its competition notes. The event is intense–the opportunities it gives participants could really change their lives if they want it to–but the mood remains high: Henderson introduces each contestant not unlike fighters in a boxing match, and volunteer barbacks, also industry people, are personal hype folks throughout the night, waving fans and cheering on participants.

With each round, contestants will be given four classic cocktails to produce, one selected by each judge, and the round will be over in a matter of minutes–never longer than five, and even four would be pushing it. The bartenders become a choreography of shaking and stirring and pouring and tasting (and, at least once, egg separating) and when they’ve finished all four beverages, they slap a buzzer to stop their clock. Bensonhurst, Suffering Bastard, Whiskey Sour, Cosmopolitan, Nippon and other cocktails course over the bar through the evening, and soon the judges weigh in. Was it perfect? Too much tequila? Too herbaceous? Was the garnish placed appropriately? Did the drink need to be more diluted? While they wait for final scores, bartenders high five friends like they’re autographing headshots at a movie premiere, they pour shots into mouths, they can’t believe they did it again. With final scores, the winners advance.

As the night goes on, more and more people push toward the front. People cheer on their friends, bang on the stage, a flamboyant chorus of “WOOOOOOO” and “GIRLS! GIRLS! GIRLS!” and the girl next to me who looks a contestant dead in the eyes and says “Rachel, you’re a bad bitch. BAD. BITCHES. ONLY,” with a half-empty cocktail in her hand.

Competitor Rachel Prucha, of Mister Paradise and Hawksmoor, ready to take on her round.Elyssa Goodman

The music gets louder. In the last round, the finalists are indeed the aforementioned Rachel, Prucha of Mister Paradise and Hawksmoor, and Lana Epstein of The Portrait Bar. Taking their places behind the bar, all they have to do now is make four perfect cocktails while a few hundred of their closest friends and industry professionals scream and chant and applaud. It’s another dance, of whiskey and raspberries and straws and tonic and ice and god knows what else, into jiggers, into shakers, into mixing glasses, until that buzzer is banged for the last time and the cocktails are out, in front of the judges. The deliberation feels endless. It’s some four hours from when we started and nerves are askew. More shots! More cheering! Lana, Lana! Rachel, Rachel!

Lana wins, and then something amazing happens–a swirl of friends and bartenders who competed rush the stage to cheer her on, her name chanting from their lips as they embrace her in a giant hug and pink petals fall from the ceiling. People put her on their shoulders, they take pictures, they pour bubbly into her mouth like it’s the Super Bowl. The joy is genuine, and to me it’s the most moving part of the evening because it’s ultimately what Speed Rack is actually about: women supporting women.

Bartender Lana Epstein, of The Portrait Bar, wins Speed Rack's New York Regional competition. Friends and fellow competitors raise her up and offer bubbly to celebrate. Elyssa Goodman

“The community vibe of, ‘it's not just one of us, it's all of us,’ is really important,” Marrero says. She believes Speed Rack can keep regenerating itself because it really is an event for the community. There’s an understanding that the platform represents inclusivity, she continues, giving basic training to everyone and sharing foundational knowledge, and this helps people move up in the industry and continue sharing.

Marrero doesn’t remember a lot of men helping her with this when she started–it was women. She hopes in the future there will be even more women and femme identified individuals in ownership, partnership, and leadership positions throughout the beverage industry. While she says many people come to the industry for a flexible work life as they pursue an artistic endeavor, she already sees Speed Rack’s impact making space for the next generation. “The future is in, the more people that we continue to recruit to stay in the industry,” she says. “The rest of us can then go on to get funding, open places, and give those folks a spot to grow and and really, light the world on fire one cocktail at a time.”

Stay up to date with Speed Rack on Instagram, and buy the Speed Rack cocktail book A Quick Drink: The Speed Rack Guide to Winning Cocktails for Any Mood, published in 2024. A portion of Marrero and Mix’s royalties also go to breast cancer charities.

And if you’re interested in competing, learn more here.

  

Elyssa Goodman

Lynnette Marrero speaks to judges before the competition.